Zoning

In May, 2012, as part of the 2007-2013 Veneto Rural Development Scheme, the Montello-Colli Asolani Vine-growing Zoning Study was presented. The study was commissioned by the Consortium and performed by: Prof. Attilio Scienza – Milan University – DIPROVE – Davide Bacchiega, Jacopo Cricco, Luca Toninato, Alessandro Zappata – AGER SC.

The purpose of zoning of the DOC Montello e Colli Asolani wines was analysing use of the territory to assess how the vines grow and the wine-producing potential of the varieties from which the typical wines of the denomination are obtained. In particular, the analysis focused on two reds: Caber net Sauvignon and Merlot, and two whites: Prosecco and Bianchetta, one of the indigenous varieties present. The principal objective of the study is improving the overall competitive positioning of the territory, in order to improve its performance on the domestic and international markets and promote the image of its wines and its producers.

The Consortium intends to use zoning to raise general awareness of the “culture of terroir” and consequently to raise the average level of quality of the wines produced, due to a growing ability of the various local operators, producers, businesses, etc., to interpret, enhance and promote the wine-growing and wine-making area.

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